fundamentals
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Growing a Production Company
In order to grow your commercial production company in Dallas, Texas, there are a few key ways to increase revenue. First, focus on creating a strong portfolio of work that...
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A case for Storyboards
So it turns out that I was really wrong about storyboards. Recently we had a very complicated and full day and I don't think it would have happened without me drawing storyboards. They are a fantastic tool when used properly and with the right client.
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My experience on set with House of Sticks
This summer I am interning at House of Sticks. This is a post about my experience. Short and sweet - I love it.
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Creating a creative identity
Your business needs an identity. Just like a person, you need to know where you are to know where you're headed. This article will take a look at our creative agency in Dallas in hopes of offering some insight into the foundational principals of marketing.
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Why I hate storyboards
Storyboards might be good for some people, but I think they suck the life out of me and offer false hope for clients. Go shot list every time.
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Like and Dislike vs Good and Bad
Be careful to not get into subjective (like vs dislike) conversations with clients. Keep your discussions about objective principles you can agree on.
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Video Production Pitfalls
Have you ever wondered why your video didn't turn out the right way? Or tried to figure out why the production was missing that certain something? In this article we explore just that.
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Defining Success is Your Job
Knowing what you are ultimately striving for is important if you are to ever reach a goal. Make success attainable, enjoyable and if possible… eternal. Its probably the most important...
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Do It for Love Not Money
If you’re doing it for the money, do you really love it? Life’s short, do good work, do what your good at and enjoy lif Please Follow your heart not...
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Film Just Opens the Door
This idea is what we have built our whole business plan around. Films are good, but they are not enough, they just start the conversation. Literally.
