Adobe’s “The Launch”

We constantly juggle client needs with budgets. This ad is so on point, but maybe a bit esoteric.
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The best funny is relatable

How often we run into one of two situations. The client gets sticker shock, or they have spent all their money for the quarter or year and need to wait. Hiatus. This post is particularly interesting because its quickly coming into the time where brands want to increase their awareness but usually have spent the money earlier in the year to get ready for the holiday season. This ad pokes such great fun at this notion. The last 5 seconds with the sound design is killer.

https://www.youtube.com/watch?v=ao7wOJ5qQ-s

Well done. Adobe’s ad agency GSP did an awesome job. Its fun to have clients that are willing to not take their brand so seriously.

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